Product Design May 10, 2023


Our transformative project aims to breathe new life into the city of Recife, not only through an innovative urban commute application but also by reimagining its visual identity. We understand that a city’s image is as vital as its functionality, and this endeavor seamlessly combines both aspects.

Recife, with its rich cultural heritage and dynamic energy, deserved a visual identity that reflects its vibrancy. Our design approach incorporates a fusion of modern aesthetics with elements that pay homage to the city’s history. We’ve meticulously curated a color palette that captures the essence of Recife – from the azure blues of its coastline to the warm, earthy tones of its historic streets. The typography we’ve chosen is a blend of contemporary and classic, representing the city’s timeless appeal while embracing its forward-thinking spirit.

In tandem with the visual identity, our app design exudes the same principles of user-centricity and aesthetics. Every pixel, every icon, and every interaction within the app is carefully designed to enhance the user experience. Navigation is intuitive, and the app’s visual elements are seamlessly integrated, creating a sense of cohesion and brand recognition.

  • Strategy

    Mobile App, Branding

  • Design

    UI/UX Design, Branding

  • Client


  • My Role

    Interaction Designer

By using the Recife app, users can easily find and book boats and bikes for their daily commute or travel needs, which can help reduce traffic congestion and improve air quality. The app also provides real-time information on the availability of boats and bikes, helping users plan their journey more efficiently.
The app’s user-friendly interface makes it easy for anyone to use, regardless of their familiarity with technology. Additionally, the app is integrated with a payment system, making it easy for users to pay for their transportation through the app. The app’s emphasis on sustainability is also noteworthy, as it encourages the use of environmentally-friendly transportation options like bikes and boats, which can have a positive impact on the environment and public health.
Overall, Recife is a well-designed mobility application that promotes sustainable transportation options and makes commuting within the town more accessible and convenient for everyone.

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